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News Article

Schneider in the Gulf

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Benoit Dubarle, President, Gulf Countries and Pakistan, at Schneider Electric reports on the success story to date.
Schneider Electric is a global expert in energy management and automation. Providing efficient and sustainable solutions to several industries and verticals in over 100 countries, Schneider Electric recorded à„25 billion in revenues in 2014.The company's strong network includes its 170,000 employees, trusted business and channel partners, engineers and researchers who are constantly innovating with cutting-edge science, all towards the aim of addressing the world's pressing energy issues. Through connected and diverse technologies, the company is committed to reshaping industries, transforming cities and enriching lives.

By 2020, more than 50 billion devices worldwide will be connected to each other. This revolutionary level of interaction isn't just changing the way people communicate, but how we experience "“ and manage "“ our environments. Now dubbed the "˜Internet of Things' (IoT), we exist among massive amounts of data which is capable of providing knowledge, convenience and innovation.

To unlock this experience for individuals, homes, corporations and the planet, Schneider Electric unveiled a new brand strategy in September 2015. Titled "˜Life is ON,' this approach will leverage Schneider Electric's knowledge in the operational technologies (OT) which controls society's most important processes and embed it with the most advanced IT. In other words, Schneider Electric has the software and hardware to break down the big data from IoT into useful and timely analytics.  It is built on four main brand attributes - Connectivity, Sustainability, Efficiency and Reliability and Safety.

Schneider Electric's comprehensive solutions help customers maximize uptime of their systems by ensuring efficient and reliable distribution of power, all the way from the utility, through transmission networks, to the plug that feeds power to their equipment components.

  • IoT for cities: Data analytics processed by IoT enables citizens and companies to save time and cut costs. Such OT technology can also enable two-way communications between the city and the public
  • IoT for Data Centers: Schneider Electric's real-time DCIM solutions and lifecycle predictive maintenance and modernization services, help businesses manage the connectivity revolution
  •  IoT for Industry: Schneider Electric solutions analyse all the plant floor operational data, integrate it with external data, and put it into context to enable better, faster plant management decisions
  • IoT for Homes: Highly automated and integrated management solutions enable quick and easy personalization of home control settings - they also facilitate energy management as components of the home can be remotely monitored and managed
  • IoT for Smart Grids: IoT allows utility network operators to lower energy spend and helps grid operators to enable a more decentralized and 2-way grid and renewable energy in inventive ways for Smart Grid realization
  • IoT for Buildings: Building management systems connect lighting, HVAC, access control, space management, blinds, sensors and control systems. Consumers are empowered to be more sustainable and manage energy more efficiently.

IoT also greatly contributes to sustainability. Through machine-to-machine communication and data accumulation, consumers can effectively manage or mitigate carbon emissions "“ by managing traffic more efficiently, our lighting or energy usage, and preventing scenarios where energy is wasted. Schneider Electric facilitates transactional IT channels with aggressive, quick-impact conservation measures and retrofit projects that guarantee savings and performance.

Presence & work in the Gulf

For more than 30 years, Schneider Electric has served the Gulf market by providing integrated solutions in energy management, making energy safe, reliable, efficient, productive and green. The company now has over 15 sites, including a regional distribution centre, a training centre for MENA region, a manufacturing factory plant and Middle East Regional Execution Centre.

Schneider Electric is aligned with the GCC government's vision to be smarter, innovative and more sustainable. By customizing our smart solutions to the region's needs and embedding our technologies with Internet of Things (IoT), we are confident that we will be able to grow our operations while contributing to the region's burgeoning infrastructure, utilities and O&G industries. The GCC presents Schneider Electric with an abundance of growing opportunities to reiterate their market leadership in smart infrastructure, energy efficiency, water management, datacentre technology and mobility solutions. Leadership in the Gulf region is keen to leverage advanced technology to create an urban ecosystem which is friendlier to and for its people.

Governments and private sector enterprises are welcoming Schneider Electric's global expertise, highly valued R&D and decades of experience in order to achieve the next step of development and urban efficiency across the GCC. As such, Dubai, which is the regional headquarters, has also been named one of company's four central business hubs - the others being Paris, Hong Kong and Boston.

Smart solutions

Schneider Electric has many smart solutions that help create the cities of the future. Its integrated "˜Smart City' solutions from Smart Energy, Smart Mobility, Smart Water, Smart Public Services, and Smart Integration help in various aspects of traffic and parking, safety, lighting, waste management, and energy management. These solutions no longer operate in silos, instead integrate seamlessly and run cohesively enabling clients to save up to 30 per cent in energy consumption, including a 15 per cent reduction in water use.

Over 170 years of experience and growth has given Schneider Electric a unique perspective on how to connect the best of technologies and people. The company has established a unique "˜Centre of Excellence' in Spain, which harnesses the conglomerate's extensive know-how, experience and success in working with over 200 cities in smart management projects worldwide.

Aiming to encourage the research and development (R&D) of smart solutions with the engagement of more than 40 investigators, the Centre seeks to develop new business models that meet contemporary urban efficiency and sustainability standards. The cities of Abu Dhabi and Dubai are among the key focus areas for Schneider Electric's Center of Excellence. Masdar City, in particular, has been identified as one of the early beneficiaries of the center's solutions in smart city management.

Growth

Through the acquisitions of companies including APC, Uniflair, Clipsal and Xantrex, Schneider Electric has gained new markets in UPS (uninterruptible power supply), movement control and building automation and security. In recent years, the company has built a leading position in the development of Smart Grid and mission-critical infrastructure through its acquisition of distribution specialist Areva T&D and leading software provider Telvent.

Schneider Electric's most recent major acquisition in 2014 was Invensys, a global automation leader with a comprehensive network and strong software capabilities.The acquisition has boosted Schneider Electric's ability to provide energy efficient solutions that combine power and automation.

Sustainability is at the core of schneider electric's offerings

We have put sustainability at the core of our strategy by helping people do more with less. We help to create shared value with all our stakeholders. We enable our customers to do more with less wherever we can help them being more efficient. On the other hand, we help the 1.3 billion people who do not have access to electricity to get access to reliable, affordable and clean energy. That's our vision of sustainable growth: profitable and responsible.

Our sustainability approach relies on three fundamentals -- we engage our people, starting from the top (15 per cent of Schneider Electric's executive committee members have their bonus based on CSR components); we measure our commitment through a unique tool, the Planet and Society Barometer, which sums up our main priorities in terms of sustainability; and, our eventual commitment is to get recognized, especially by marking a presence in the world ethical stock indexes.

It is estimated that 1.3 billion people have no access to energy around the world. In order to provide energy access to people at the base of the pyramid, Schneider Electric launched a BipBop programme which aims to eradicate fuel poverty and aid social development.  This business model aims to connect 1 million households to electricity and train 30,000 people in energy management. The company is achieving this through strategic collaborations and investments in developing countries.

Schneider Electric has worked with several private and governmental authorities in Qatar, such as Qatar Petroleum, Kahramaa, Lussail, Qatar Foundation, GSAS, where our systems help end users conserve resources, achieve LEED certification, and provide a platform to drive measured organizational behaviours with respect to sustainability, and their contribution to the environment, and reduction of CO2, using our Energy Operations TM and Resource Advisor TM softwares.

Schneider Electric was placed 9th in the Corporate Knights "˜Global 100 most sustainable corporations in the world' ranking. In order to track its sustainability, Schneider Electric has developed the Planet and Society Barometer index, which has six indicators to measure and track internal utilization of energy resources. The company scored 5.6/10 at the end of 2015, exceeding its year-end target of 4.5/10 and demonstrating our ongoing commitment to three pillars of sustainable development- Planet, Profit and People.

Awareness is also a crucial part of the transition towards adopting smarter and greener solutions in your daily life. Schneider Electric is thereby committed to providing education and technical know-how on energy management to industry professionals through their free online, non-proprietary platform known as "˜Energy University.'

This program is available in 13 languages to professionals in 185 countries and includes 200 courses on topics such as energy efficiency, building controls & automation, lighting, HVAC, data centres, industrial systems, electric systems, healthcare. The platform recorded 500,000 registered participants in 2015

Solar solutions

The UAE seeks to increase its target for power generation from clean energy to 30 per cent by 2030 "“ out of which 25 per cent will be sourced from nuclear and solar energy. A bulk of renewable energy power generation in the country comes primarily from solar power. In fact, UAE's energy minister Suhail Al Mazrouei noted that the "economics of solar power had been improving rapidly in recent years," with the record-setting bid at the end of 2014 for a 100MW solar power plant at US$5.98 per kilowatt hour.

At a time when renewable energy has become the industry buzzword, only to be enhanced by commitments made in 2015's COP21, solar energy has a key role to play. As commodity prices have fallen, the region requires cost efficient and reliable power generation techniques for its rising levels of industrial and infrastructure activity.

Schneider Electric provides reliable products for the solar power conversation chain and photovoltaic systems. Our comprehensive solutions range from DC connection to AC grid integration. We contribute to substations, power plants, commercial and residential buildings with solutions such as PV Box, Conext CL, Conext XW inverter and charger solutions.  We also have commercial solar power systems for centralized and decentralized grid-tie, self-consumption, off grid solar and back-up power. Our off-grid systems are cost-efficient and keeps users independent from external energy supplies.

Our solar business unit has been involved with provided solar solutions to enable rural electrification in remote communities in Indonesia, Myanmar and India. These are beneficial as they help avoid utility peak usage and provides a reliable back-up power option. It also promotes the economy of rural communities and improves the quality of life.

In 2015, Schneider Electric was listed as an approved PV Inverter Manufacturer for Dubai Electricity and Water Authority (DEWA). With this technology, anyone will be able to buy, install and get approval to connect their solar system to the grid when installed by a certified solar EPC. In the long-run, home and building owners will save on electricity bills, increase the value of their property, reduce their carbon footprint, and collectively contribute to a smarter and cleaner future. In this way, excess energy will be fed back to the local grid, assisting the city with its sustainability commitments.


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